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Award-winning Personal Finance
Great rates from the UK’s Best Direct Personal Loan provider
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We provide unsecured personal loans from £2,500 to £25,000, with the ability to tailor your loan to suit your budget. Our online application takes just minutes to complete, giving you an instant decision and once accepted, the money can be in your account within 48 hours.
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We are the only mainstream provider to show live customer feedback 24/7 online from Feefo, where our customer satisfaction score is consistently 98% or higher. And as proud winners of the Best Direct Personal Loans Provider Award from YourMoney for the last five years running, you know you’re in safe hands.
A loan provider you can rely on
Offering competitively priced products and individually tailored service, we lend over £1.6bn per year, processing, on average, a loan application every 60 seconds.
With no hidden fees, a simple application process and straightforward repayment options, we provide the finance that helps people improve their homes, upgrade their cars and achieve their individual ambitions, whatever they may be.
- Fast online application, instant decision
- Funds can be in your account within 2 working days
- A loan processed every 60 seconds
- 98% customer satisfaction rate
Our personal finance products
Hitachi Personal Finance Reviews
4.9/5
Customer Experience Rating
Our customer satisfaction is vital to our success, which is why we’re the only provider to give full visibility of our reviews, updated in real-time, 24 hours a day.
Simplicity itself
Personal Loan
20:31, September 24, 2020
Not communicative and poor customer service
Personal Loan
20:07, September 24, 2020
Wasn't expecting apr to more than quadruple after the credit check was done, I was then on hold via phone for 1hour 30mins before getting through to someone! Terrible . The lady who I spoke too was lovely. Speedy transfer just shame felt like false advertising the 3.5%apr
Personal Loan
20:02, September 24, 2020
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Hitachi Personal Finance is a brand of HCUK. Other brand names under which we trade include Hitachi Capital Consumer Finance, Hitachi Capital Vehicle Solutions, Hitachi Capital Business Finance and Hitachi Capital Invoice Finance.
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Contact us
Telephone
For general enquiries telephone our Customer Service Team on 0344 375 5500*
All numbers that start with 03 are charged at the same rate as standard landline numbers.
Opening hours for our Customer Service Team
Monday to Friday 8:15am to 5:45pm
Alternatively, you can email us at customerservice@hitachipersonalfinance.co.uk
Please note, this request must be made from the email address registered to your account, we will be unable to action any requests or share information about your account if this is from a different email address.
We will action your enquiry within 5 working days.
Collections Team
If you have missed payment, or have found yourself in financial difficulty, please contact our Collections Team:
Telephone
All numbers that start with 03 are charged at the same rate as standard landline numbers.
If you prefer, you can email us from your registered email address or the email used at the time of application at eaqueries@hitachicapital.co.uk
Opening hours for our Collections Team
Monday to Friday 8:15am to 5:45pm
Personal Loans Help
Chat to our personal loan advisers now, who will be happy to assist you with your personal loan application.
Telephone
To process a personal loan, call us on
0343 351 9112*
All numbers that start with 03 are charged at the same rate as standard landline numbers.
Alternatively, you can email us at
loansteam@hitachipersonalfinance.co.uk
Opening hours for our Personal Loans Team
Monday to Friday: 8:15am to 5:45pm
*Inbound and outbound calls may be recorded for training and monitoring purposes.
Personal finance news and articles
Best Direct Personal Loan Provider For Fifth Year Running
Jul 2018
Hitachi Personal Finance won the title of Best Direct Personal Loan Provider at the 21st annual YourMoney.com Awards last night.
UK Spending Priorities Revealed: Luxuries vs Necessities
Jan 2018
Central heating, having time off work, and a TV are considered the top three necessities in 2018, while holidays abroad, subscription TV and an upmarket car are Brits’ top luxuries, according to research from Hitachi Capital UK.
Millennials revealed as one of the most financially secure generations
May 2019
Hitachi Personal Finance has carried out research into how different age groups approach their finances. Based on our findings, here are our top tips for money management and budgeting no matter what your age, income, or plans for the future.