Marketing Support
Benefit from Hitachi Capital’s valued marketing expertise.
With 20 years experience in consumer finance, Hitachi Capital has a wealth of knowledge and experience to pass on to retailers. We understand changes in the marketplace; are in touch with the variety of customer profiles affecting buying decisions today, and have statistics at our fingertips on sophisticated demographic and postcode analysis. We recognise the importance of ongoing market research and have delivered groundbreaking research projects on our retailers’ behalf, bringing purpose and direction to their promotional activity and future sales strategies.
We also offer mainstream marketing support including point of sale literature (soon to be accessed and ordered via our new extranet) and advice on how best to advertise latest credit deals within stores and beyond.
Retailers can also benefit from our Fastrack loyalty scheme where additional commission is earned for re-investment in future promotional activity.
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